March 4

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Just Ship It

David Millay

March 4, 2021


Instead of toiling over every little detail, sometimes the best thing to do is launch your project and get real customer feedback.

Once you get real feedback from customers, you can get to work on the things customers actually value, rather than wasting your time working on the things you THINK they care about.

Jeremy Parker and his team applied that insight when building Swag.com, one of the most innovative and successful promotional product companies in the world.

David Millay

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