Analyzing Mobile Ordering: Why Your Organization Should Adopt, What Not To Do & The Players In The Space So I haven’t attended an in-person game since the pandemic began. But man am I itching to post up in the Yankee Stadium bleachers on a hot summer day. Vaccine shot number two

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Checking Back On Old Editions For Changes And Updates I dislike how little traditional media revisits past articles and predictions. Opinions and positions shouldn’t be static. When new information comes to light, we should reconsider old perspectives. With that in mind, I’m going to periodically revisit old pieces to highlight what’s

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How Sports Tech Can Help You Secure Your Next Of Generation Fans Today’s edition is all about Gen Z. There’s been no shortage of media attention on their sports appetite, with takes ranging from ‘they don’t like sports’ (uh-oh) to ‘they like sports but consume content differently’ (not so bad). Below

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Five Thoughts on Fan Engagement Tech – Part 1 Last edition went in deep on gamification, which sets us up perfectly to transition to today’s topic: fan engagement.  One quick housekeeping item: For newsletter subscribers only, I’ll be writing a brief roundup on new investments in sports tech dropping weekly on

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Why Gamification Must Be Part Of Your Digital Strategy After last edition shared thoughts on ticketing trends, let’s pivot to a more fun topic. Gamification. Who doesn’t love a good game?  Gamification is nothing new. But whereas gaming used to be a way to pass the time, gamification must be a

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Sharing Some Thoughts on the State of Sports Ticketing Whereas the last edition explored a future where virtual ticketing gives fans courtside access without leaving the couch, this edition will bring us back to the current ticketing landscape. Given how complex ticketing is, I’m going to deviate slightly from the normal

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