Join the Captain of FishBait Marketing, Rick Jones, as he sails the high seas of sponsorship, consulting, and small business marketing. Hook a line and sink in.

Rick invites industry legend, Mike Reisman on the show to talk a crucial element of any business: the culture. The two discuss his extensive career and how he has created unique and lasting cultures wherever he goes. Rick gets back up on the “Soapbox” and shares an extra special place to eat “On The Road with Rick”.


culture, sponsorship, sports business, sports marketing

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